With Easter just seven weeks away, Waitrose has revealed Heston Blumenthal’s show-stopping egg for 2017. With its light brown speckled shell, it looks just like a real, extra-large hen egg and includes mini eggs filled with fleur de sel caramel and edible soil.
The Heston from Waitrose Eggstraordinary Dippy Easter Egg hits Waitrose shelves next month and is sure to be a talking point as friends and family gather round to crack into this playful centrepiece. Once the outer shell is cracked, a nest of mini eggs which resemble British blue bird eggs, complete with a soft salted caramel centre are revealed. An edible soil of caramelised cocoa nibs, freeze dried passion fruit and creamy white chocolate flakes is the perfect soil for the rich chocolate. Bite the end off of a caramel egg and dip into the edible soil for the ultimate eating experience.
Heston Blumenthal comments, ‘Whoever said you shouldn’t play with your food? My new Eggstraordinary Dippy Easter Egg is certainly set to tantalise taste buds and ignite people’s imagination this Easter. It’s the perfect blend of great quality chocolate, unusual textures and a fun interactive experience. We want people to crack open the egg and wow their guests with the unexpected treats inside.’
Rebecca Neale, Chocolate Developer at Waitrose comments, ‘This year’s Heston from Waitrose Easter egg is unique. If you’re a chocolate lover who wants to explore new flavours and textures, then this is the egg for you. The fruity character of the dark chocolate complements the passion fruit in the soil, and the 65% cocoa used to make the egg makes for a truly rich chocolatey treat. It’s pure indulgence and would be the perfect gift this Easter.’
The Heston from Waitrose Eggstraordinary Dippy Easter Egg will be available from Waitrose branches and online at www.waitrose.com for £20 from mid March.
For further information please contact the Waitrose PR team at ZPR on 0207 896 3404 or email email@example.com.
Information and prices correct at time of release. Waitrose customer enquiry number is 0800 188 884.
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